Event marketing is the experiential marketing of a brand, service, or product through memorable experiences or promotional events, it typically involves direct interaction with a brand's representatives. It should not be confused with event management, which is a process of organizing, promoting, and conducting events, event marketing uses emotions and is based on the fact that people remember what they are experiencing
The 5-Day Mini MBA is a unique distillation of the skills that need to be acquired in order to be considered successful in modern business. Not everyone is able to devote a year or two of their time to studying for a Masters in Business Administration, but in an age of rapid change in a highly competitive environment, it is crucial to have a thorough understanding of the issues involved in the smooth and successful running of a business. The 5 Day Mini MBA Leadership & Management Masterclass is a highly intensive training course covering all the usual subjects associated with an MBA. In 5 days, a delegate will learn what normally takes a year of full-time study. The Mini MBA course is designed to provide delegates with comprehensive knowledge of fundamental, proven strategies taught as both an academic and practical exercise. As a result, the course will provide a comprehensive understanding of the skills and knowledge that will be required for any person to further develop their business knowledge and skills and even to prepare them for actual formal study for an MBA. The course is designed to be delivered either as an “In House” class for an organization’s directors and senior management or as a public class where delegates from a number of companies can learn both from the course and from one another and exchange ideas and best practice.
Great achievers have always performed well by managing themselves and their capabilities. Self-management is critical for individuals to perform efficiently in both large and small businesses where they are called to perform various duties. Self-management inspires individuals to set their own goals, monitor their behavior in achieving those goals and reward themselves upon their success in achieving those goals. Self-management is the building block for effective management of other people, groups, and organizations. This highly participative seminar will help you to develop your leadership skills to lead others in times of crisis, pressure and stress. You will obtain the latest insights into what makes a leader able to manage themselves and others during times of crisis. Self-mastery is not achieved by accident - it is a process that occurs as we interact effectively with the events and circumstances of our lives. Each moment of our lives provides an opportunity to practice self-mastery by expanding our visions, awakening the faculties of our minds and our hearts, and assuming full responsibility for living, growing, and contributing. As we master our own emotions, we can enhance our ability to lead others, acting as a role model and someone others would truly wish to follow.
Participants in the Lead Crisis Manager training course get the skills necessary to assist an organization in developing, maintaining, reviewing, and continuously enhancing its strategic crisis management capability in accordance with ISO 22361 and other best practices. Additionally, it offers details on the essential ideas and guidelines of crisis management as well as how to set up and use a crisis management framework successfully.
One of the major functions of contracting is to ensure that risks to owners and contractors are identified and managed in a way that both parties are satisfied with the project outcome. While a contract cannot, of itself, make risk “go away”, it can, and should, identify the risks, determine who is responsible for managing each risk, and for the consequences should the risk occur
This course aims to help participants learn how to enhance the operational risk management and resilience capabilities of their organizations. In particular, we focus on how the recent COVID-19 disaster made plain the strategic weaknesses of most organizations insofar as withstanding and responding to surprises.
Increasing IT Infrastructure Management is being outsourced to Professional Companies in this field. Outsourcers have to include Telecom, Health Care, Financial, Airlines, Manufacturers, and Government. We will discuss Case Studies and Business Models. This program intends to provide you an in-depth understanding of the IT Infrastructure Outsourcing Project from Proposals, Prequalification, Tendering, Conditions of Contract, Service Level Requirements, Quality Planning Requirements, Maintaining Security for Business Continuity and Intellectual Property aspects. The program discusses in detail the Contract Conditions, Performance Guarantees, Service Quality, Long Term Contract Provisions, Quality Planning, Intellectual Property Management, Contract Administration, Performance Measurement, and Lessons Learnt.