Data analysis in a market research project is the stage when qualitative data, quantitative data, or a mixture of both, is brought together and scrutinized in order to draw conclusions based on the data,
Provide the trainees with the necessary knowledge and information on the most important macroeconomic and social data and indicators, and the skills of analyzing the economic and social data and methods of presenting it.
Explain the types, sources, and divisions of economic data at the level of the economy or sector, how to obtain it from its various sources, the methods for collecting this data, and the mechanism for tabulating it.
Apply a logical step-by-step process to produce a sound marketing plan
Devise a marketing plan that builds on marketing audit findings
Organizations and the General Statistics Department.
Department of preparing the annual report in those institutions, and department of economic and social studies.
Central banking departments, studies, and planning departments in government institutions, banking and non-banking institutions, and Arab investment promotion organizations.
General Managers
Marketing Managers
Statistical learning and decision-making.
Scope and functions
Competitive pressures changing the world
The process of determining the viability of a new service or product through research conducted directly with potential customers.
Business management.
Conduct market research and collect customer data
Descriptive, diagnostic, predictive, and prescriptive.
Technical statistics with inaccurate information.
Optimization techniques with inaccurate information
Market research techniques include surveys, interviews, focus groups, and customer observation
Primary market research that can be either in-depth or as simple as asking a question.
Simulation tools and big data and sampling.
Time series analysis.
Chromatography is a biophysical technique that can be used for qualitative or quantitative analysis to separate, identify, and purify components of mixtures.
Marketing message testing
Market segmentation
Product development
Prescriptive data analytics
Finance and econometrics with high-frequency data.
Data mining applications for the tourism industry.
Social media marketing is one of the most important digital marketing channels. Social media marketing uses social media platforms to create awareness about the product. Digital Marketing uses online and offline channels to promote products to the customer.
We all operate in an increasingly complex commercial and professional environment that requires us to negotiate on a daily basis not only with customers, clients, suppliers and contractors but also with managers, fellow employees, and colleagues within our own organization.
The key to any successful operation lies in the effective management of risks; the ability to seize opportunities, minimize threats, and optimize results. However, risk management is too often treated as a reactive process, or worse, not done at all. In this Operations Risk Management and Mitigation training course, you’ll work through the proactive approach to both sides of risk: threats and opportunities. The approach applies a proven six-step methodology of risk planning through identification, analysis, and control.
Maintaining a high level of productivity in today's successful businesses takes work and continuous learning in a variety of management skills and techniques. To be successful in daily work tasks, knowledge, and skills in management techniques must be learned, practiced, and implemented. People in all types of organizations find themselves needing to find more productive methods of planning work and tasks, setting appropriate goals, using good interpersonal skills, and using effective means of making decisions. A focus on using productive practices allows for effective and efficient management of work and making changes in the organization.
The ASME Plant Inspector Level 1 training course provides the fundamental principles of the inspection, assessment, and management of fixed pressure equipment. The content of the course is delivered in a systematic manner, from the inspection planning process to inspection practices and evaluation of the associated equipment. It is aimed at the upstream and downstream Petrochemical industry but is equally relevant to stakeholders from other sectors that utilize pressure equipment.
This intensive course covers the in-service inspection methodologies and requirements for piping, pressure vessels, and above ground storage tanks.