As a leader, you are required to develop a commitment among your team members so that they perform at a high level, work together toward shared objectives, and collaborate with one another. Storytelling is one of the best things you can use to help you do this.
Employees are emotionally moved by stories, which paint in their minds and hearts evocative images that will stick with them long after charts and data have faded from memory. It enables leaders to inspire and direct people by combining reason and emotion. People will gain an understanding of their motivations—the reasons behind their actions—and how to take action to achieve their goals through storytelling (their strategy).
You will learn how to make a compelling and convincing tale about yourself, your business, or your brand in this course. You'll discover how using stories may aid in company culture development and strengthening, employee opinion gathering regarding new policies, and customer perception analysis. Additionally, you'll develop your listening skills and assist others in telling engaging stories.
In the course From Public Narrative to Leadership, participants will develop their ability to put their own values, beliefs, and leadership methods into practice.
At the end of this course, participants will be able to:
Plan your story and define its parameters.
Using the public narrative framework, they can better their ability to lead others.
Create a public story for them.
Make use of their communication abilities to interest and persuade their audience.
tie their own story to that of their business to provide a compelling call to action.
Deliver a public narrative that combines a self-story, a tale about ourselves, and a story about the present.
Employees, managers, and others looking to develop their leadership, public speaking, and communication abilities both on and off the job.
Definitions and keywords
Scope and applicability
The science of storytelling
The 4 types of stories in business
Triumph
Tragedy
Tension
Transition
How to plan, and construct your stories
The role of story in organizations
Four key elements of storytelling
Style
Truth
Preparation
Delivery
Motivate others to action
Build trust
Build your brand
Transmit your values
Share knowledge
Create and share your vision
Neutralize Gossip and rumors
Narratives versus stories
The three elements of a story: Plot, character, moral
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